Move from Google Merchant Center
Your product feed, turned into a store
Sign in with Google and turn the products in your Merchant Center account into a Tanqory store. Your feed goes back to Merchant Center from Tanqory.
Sign in with GoogleTanqory productstitleTitledescriptionDescriptionbrandVendorproductTypesProduct typeofferIdSKUgtinsBarcodespricePrice
Why merchants move
Four things change the day you switch
- 1Transaction fee0%
0% transaction fee
Connect Stripe, PayPal or Braintree and keep your own provider. Tanqory adds no fee per sale on any plan.
- 224 products sortedKitchenGardenGifts
AI does the setup
Describe what you sell and AI drafts the brand, theme and pages, so the team does not rebuild them by hand.
- 3ReviewsEmailB2BSubscriptions
Built in, fewer apps
Reviews, marketing email, subscriptions, B2B and automation come with the plan instead of separate vendors.
- 4
Sign in with GoogleDry runCheck before you import
A dry run shows every row before anything is written, and your current store stays open until you switch.
What moves
Your Merchant Center products, mapped
These are the columns the importer reads, and where each one lands. A column with no place in Tanqory stays on this list with the reason, so nothing goes missing quietly.
11 columns land in a Tanqory field
0 not imported, with the reason on the map
Customers, stock levels and redirects move by CSV too
Sign in with GoogleTanqory productstitleTitledescriptionDescriptionbrandVendorproductTypesProduct typeofferIdSKUgtinsBarcodespricePricesalePriceSale pricecostOfGoodsSoldCost per itemshippingWeightWeightcolor, sizeOptions
How the move runs
Four steps, your store open the whole time
1 · Connected
- title
- description
- brand
Sign in with Google
Connect the Google account that owns your Merchant Center. Tanqory reads your products; it does not change them.
2 · Staged
- Titletitle
- Mapped
- Descriptiondescription
- Mapped
- Vendorbrand
- Mapped
Read products and variants
Tanqory reads your products and their variants, groups them, and stages them for review.
3 · Dry run
- Title
- Ready
- Description
- Ready
- Vendor
- Ready
Review the dry run
See every product before it is written, with the rows that need a fix.
4 · Feed on
- Title
- Live
- Description
- Live
- Vendor
- Live
Send the feed from Tanqory
Once the store is live, send your product feed to Google Merchant Center from one settings page in Tanqory.
After the move
What changes after you switch
Your products, prices and stock come with you. Here is what is different once they live on Tanqory.

- 0% transaction fee
Keep your payment provider, pay no per-sale fee
Tanqory charges a 0% transaction fee on every plan with any provider you connect, and you pay your provider's own rate with no markup.
- Free theme
Free themes built in React
Every Tanqory theme is free, built in React and TypeScript, and stays fully editable in the visual editor.
- Built in
Reviews and email in the plan
Collect and show product reviews, send marketing email and run automations from the same admin, with no extra apps.
- Export CSV
Your data stays yours
Export products, customers, orders, discounts and reports as CSV whenever you like.
AI native
Hours of setup, handed to AI
After the import, ask the assistant to finish the work a move leaves behind. It acts across products, collections, inventory, discounts, pages and settings with your confirmation. Everyday assistant work, product copy and emails use no AI credits.
Rewrite imported descriptions in your brand voice
Group products into collections and set discounts
Draft the policies and pages a new store needs
Pricing
Any business can move
Plans start at $19 a month. Every plan has a 0% transaction fee with any payment provider you connect, and every plan includes AI. Start free: 3 days before your first charge.
See pricingKeep your payment provider
Connect your own Stripe, PayPal or Braintree account. You pay your provider's rate and Tanqory adds 0% on top.
See paymentsSeats for the whole team
Each plan includes staff seats, and you can add a seat or another store as an add-on.
Compare plans
Compare Tanqory
See Tanqory's answer to the questions that decide a platform: what each sale costs, what AI does and who owns the theme code.
Planning the whole move?
The migration guide covers the three ways in, a step-by-step checklist and what a move costs.
Read the migration guide
Questions about moving from Google Merchant Center
What does Tanqory read from Merchant Center?
Your products and their variants, after you sign in with the Google account that owns the Merchant Center account. Disconnecting removes Tanqory's access.
Can my products keep showing on Google?
Yes. Tanqory sends product feeds to Google Merchant Center, as well as ChatGPT, Meta and TikTok, from one settings page.
Does my Google Merchant Center store stay open while I move?
Yes. You build the Tanqory store next to your Google Merchant Center store, and nothing changes for your buyers until you point your domain at Tanqory.
Can I check the import before anything is written?
Yes. Every import starts with a dry run that reads each row and shows what will be created and which rows need a fix. Nothing is written until you confirm.
Do I keep my payment provider?
Yes. Connect your own Stripe, PayPal or Braintree account. Tanqory charges a 0% transaction fee on every plan, and you pay your provider's own rate with no markup.
What about customers and stock levels?
Customers and stock levels come in from their own CSV files through the same import, each with its own dry run first.
Will my old links still work?
Import your redirects from a two-column file of old and new paths, so search traffic, bookmarks and ads land on the right page after you switch.
Bring your Google Merchant Center store to Tanqory
Start with a dry run today. For large catalogs, talk to our team.