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Analytics and reports

Know what sells and what to do next

Sales, orders, visitors and conversion in one dashboard, with reports ready the day you open. Ask the AI assistant about any number and get the answer in plain words.

Total sales€52,08029%

Sep 6Sep 13Sep 20Sep 27Oct 5

Last 30 days30 days before

Orders 812 · Average order value €64

Sales by channel€52,080
  • Online store€28,123
  • Instagram€10,416
  • TikTok Shop€6,770
  • Amazon€4,427
  • eBay€2,344
Ask your store

Which product should I restock first?

The Trail harness in navy, size M: 9 days of stock left at this month's pace.

Draft a reorder of 60Not now

Sessions by device

21,480sessions

  • Mobile64%
  • Desktop29%
  • Tablet7%
Returning customers34%

AugSepOct

Today so far€2,33555%

06:0011:0016:0021:00

TodaySame day last week

Conversion rate3.8%
  1. Sessions21,480
  2. Added to cart2,15010%
  3. Reached checkout1,19055.3%
  4. Ordered81268.2%
Top products by units sold
  • Trail harness312
  • Rope lead268
  • Cord bed141
  • Travel bowl120
  • Rain coat96
Sales by country
  • Italy€19,790
  • Germany€10,937
  • France€7,812
  • Switzerland€4,687
  • Austria€4,687
  • Spain€4,166
Orders812

Week 1Week 2Week 3Week 4

Example store: Lupo & Co., dog harnesses, leads and beds, Bologna, Italy. Every figure on this page is an example.

Reports

Reports that answer the everyday questions

Open a report and the answer is already there. Pick a period, compare it with the one before, and go from a total to the orders behind it.

Sales, orders and products, ready on day one

Sales over time, sales by product, by channel and by country, orders and tax reports are ready the day your store opens. There is nothing to build: choose a period and compare it with the one before to see what changed.See what every plan includes

Reports

AllSalesCustomersTaxes

ReportLast 30 days

  • Sales over time€52,080
  • Sales by product312 units
  • Sales by channel5 channels
  • Sales by country6 countries
  • Returning customers34%
  • Tax reportReady

Marketing and channels

See which channel brings each sale

Every order carries the channel it came from: your online store, Instagram and Facebook, TikTok Shop, Amazon or eBay. Compare them side by side and put next month's time and budget where the sales are.

  • Sales, orders and average order value for each channel

  • Product feeds to Google, Meta, TikTok and ChatGPT from one settings page

  • Marketing email, discounts and automations built into your plan

See the marketing tools
A slate blue braided rope dog lead with a steel clip coiled on dark slate, an example product
Channels, last 30 days

ChannelOrders · averageSales

  • Online store422 · €67€28,123
  • Instagram179 · €58€10,416
  • TikTok Shop122 · €55€6,770
  • Amazon57 · €78€4,427
  • eBay32 · €73€2,344
A navy dog walking harness with grey straps laid flat on pale grey stone, an example product
Ask your store

Why are sales up this month?

The Trail harness sold 41% more after your Instagram post on September 17, and most of those buyers were new. At this pace the navy size M sells out in 9 days.

Sep 6Sep 13Sep 20Sep 27Oct 5

Marked: September 17, the day of the post.

Draft a reorder of 60Not now

AI assistant

Ask about your numbers in plain words

Type a question the way you would ask a colleague: why sales dipped on Tuesday, which product to restock, where the new buyers came from. Asking never uses AI credits.

  • Answers from your own store data, with the numbers it used

  • Suggests the next step, such as a reorder or an offer, and does it once you confirm

  • Writes the weekly summary for your team, so nobody spends Monday building it

See the AI assistant

Your data

Take your numbers anywhere

Your data stays yours. Export it, read it through the API or send your catalog to the places where you advertise.

Export as CSV

Download products, customers, orders, discounts, analytics and tax reports as CSV files for your accountant or your own spreadsheets.

Exports
  • sales-by-product.csv
  • orders-september.csv
  • tax-report-q3.csv

Build on the API

Read orders, products and customers through open APIs and feed the dashboards your team already uses.

See developer tools

Open API
  • Your store
  • Open API
  • Your dashboard

Feeds to ad platforms

Send your catalog to Google Merchant Center, Meta, TikTok and ChatGPT from one settings page, then follow the sales in your reports.

Product feeds and marketing

A round grey corduroy dog bed on a concrete floor in morning sun, an example product
  • Google Merchant Center
  • Meta
  • TikTok
  • ChatGPT

Run your store on numbers you can read

Dashboard, reports and an AI assistant that explains them come with every plan, with nothing else to install.