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Sell downloads from the store you already run

Patterns, sample packs, video classes, templates: list a digital product next to your physical goods, let buyers skip the shipping step and send the files the moment the order is paid.

A pattern maker pins grey pattern paper onto bottle green linen on a white cutting table, folded fabric stacked beside her

How it works

One pattern, from upload to the buyer's inbox

Follow a PDF sewing pattern through an example studio: listed without shipping, bought in a short checkout, delivered after payment, sold beside a fabric kit and taxed the way digital goods are.

List it like any product

Add the pattern with its photos, price and sizes, then switch off shipping for the variants you deliver as a download. Each variant decides for itself, so a printed copy can sit beside the PDF.

Example store: Sofra Stitch, a sewing pattern studio in Tbilisi that also sells fabric kits.

Set up your first download

What you can sell

If it fits in a file, it can be a product

Every kind of download lives in the same catalog as your physical goods, with the same product pages, discounts and reports.

Patterns and guides

Sewing and knitting patterns, workbooks, recipe books and ebooks.

Music and sample packs

Beats, loops, sample packs, stems and audiobooks.

Classes and video

Recorded lessons, tutorials and workshops buyers keep.

Templates and presets

Planners, design files, photo presets and spreadsheet kits.

Art and fonts

Illustrations, brushes, typefaces and print-ready artwork.

Printables

Wall art, cards, cut files and stencils printed at home.

See everything in the product catalog
A ceramic painter in a cobalt headscarf paints a blue pattern on a white plate while a small camera on a tripod records her hands

Digital and physical, one store

Sell the class and the kit it needs, side by side

A painting class sells better with the brushes and stencils that go with it. Put both in one catalog, let buyers check out once, and ship only what has to travel. Your customers, orders and reports stay in one admin, on your own domain.

  • Shipping is a choice per variant, so one product can be a download and a printed copy

  • Mixed carts ask for a delivery address only when something ships

  • Gift cards are digital products too, sold from the same catalog

See how shipping works

AI native

Launch a new pack in an afternoon, not a week

Tell the assistant what you made. It writes the product page, drafts the email buyers get with their download and fills in the details across your catalog, for you to check and confirm. Writing like this is everyday AI work, so it uses no AI credits.

  • Product copy and images written and edited for you

  • The delivery email drafted in your own voice

  • Acts across products, collections and discounts once you confirm

See the AI assistant

Digital product questions

Straight answers about selling downloads in your store.

Planning a digital product line?

Talk to our team about selling downloads next to your physical goods, or read the step by step guides in the help center.

Talk to salesVisit the help centerSee digital product stores
Do I need to sell physical products too?

No. A store can sell only downloads. Switch off shipping on each digital variant and your buyers check out without a delivery address or a shipping rate.

How do buyers get their files?

When the order is paid, the buyer gets an email with the download, and the order records what was sent. You do not attach anything by hand.

What kinds of digital products can I sell?

Anything you deliver as a file: patterns and ebooks, music and sample packs, recorded classes, templates and presets, art and fonts, printables. They sit in the same catalog as your physical products.

Can I sell digital and physical products in the same order?

Yes. Shipping is set per variant, so a cart can hold a download and a parcel. Shipping is worked out only for the items that travel, and the download goes out after payment.

How is tax handled on digital goods?

Turn on VAT for digital goods in your tax settings and choose the collection that holds them. For an order with nothing to ship, the buyer's billing country is used.

What does it cost to sell digital products?

Digital products are part of every plan, with no cap on products or orders. There is a 0% transaction fee on every plan with any payment provider you connect; see the pricing page for plan prices.

Can the AI assistant help me launch a new product?

Yes. It writes product pages and the delivery email, and edits product images, for you to review. Everyday writing like this uses no AI credits.

Planning a digital product line?

Talk to our team about selling downloads next to your physical goods, or read the step by step guides in the help center.

Talk to salesVisit the help centerSee digital product stores

Make it once, sell it every day

List your first download tonight, let the assistant write the page and the delivery email, and keep selling while you make the next one.

  • Digital products are built in, on every plan
  • 0% transaction fee on every plan, with any payment provider you connect
  • Everyday AI work, like a product page or a delivery email, uses no credits

3 days free before your first charge.

A music producer with headphones round his neck holds a drum pad controller at a light wood desk beside a laptop and two studio monitors