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Product drops and flash sales

Drop day, handled

Schedule the collection, the discount and the launch email ahead. On the day, checkout asks for a human check, holds stock while each buyer pays, and live view shows every sale.

  • Collections go live on the minute
  • Human check at checkout
  • 0% transaction fee

Built for launch morning

What a drop runs on, in every plan

No launch app to install and no extra fee per order. These are settings in the admin you already use.

Six hand-dyed silk scarves in indigo, rust, sage, plum and black fanned across grey paper, each with a numbered paper tag, brass scissors and a spool of thread beside them
  • 0%Transaction fee on every sale, with the payment provider you connect
  • 1 minA scheduled collection goes live within a minute of its time
  • 1Use per customer on a launch discount, when you switch it on

Every figure above is part of every Tanqory plan, not an add-on. The scarves belong to an example studio getting a limited run ready.

One drop, set up on Monday, run by the store on Thursday

An example sneaker label in London schedules a run of 300 pairs. Play the week, or pick a moment to see what the store does on its own.

Schedule everything once

Set the Moss 01 collection to publish Thursday at 09:00, add 15% off that collection from Thursday 09:00 to Sunday 23:59, and cap each order at 2 pairs.

Moss and Kerb Example store, London. Figures are examples.

A person sitting on worn stone steps outside a shop with a green door, wearing charcoal wool trousers and new olive suede runners with gum soles

Bot protection

Keep the drop for real buyers

Bots buy a limited run in seconds and resell it. On Tanqory, each payment step at checkout asks for a Cloudflare Turnstile check that our servers verify, and a check works only once. Add your own limits and the run spreads across the people you made it for.

  • A human check before payment and before the order completes

  • A cap on items per order, and a maximum per variant in the cart

  • Stock held for a buyer while they pay, so a pair is never sold twice

  • A launch discount limited to one use per customer

See how checkout works

Built in, no app to install

Everything a drop needs, scheduled from one admin

Moss 01 dropThu 09:00ChannelsOnline storeExample figures

Collections that publish on time

Give a collection a date and time. Tanqory checks every minute and publishes it on the channels you chose, the same way your Publish button does.

StartsThu 09:00EndsSun 23:59Applies toMoss 01 drop

Discounts with a start and an end

Percentage off, an amount off, buy X get Y or free shipping, on chosen products or collections, from the minute you set to the minute it ends.

Items per order2Moss 01, size 42Max 2DiscountOnce per customer

Limits per buyer

Cap the items in one order, set a minimum, maximum and step per variant, and let a launch discount be used once per customer.

Email: Moss 01 is liveThu 09:00Pop-up: Drop on ThursdayWed to SunExample figures

Announce it on time

Schedule the launch email to send at the drop, and show an announcement or sign-up pop-up between the dates you pick, on the pages you pick.

Tell me when size 41 is backname@example.comOne email, then deleted

Back-in-stock alerts

When a size sells out, buyers leave an email and confirm it. They get one email when it returns, then the address is deleted.

WhenSun 23:59Remove from collectionMoss 01 dropSwitch off discount15% off

Automations after the drop

On a schedule you set, publish or unpublish products, move them in or out of collections, set stock and switch off a discount.

See marketing on Tanqory

Live view

Watch the drop sell as it happens

Live view shows how many shoppers are on your store right now, which pages they are reading and each order the moment it is placed. You see a size selling out while there is still time to act, instead of in tomorrow's report.

  • Shoppers online now and the pages they are on

  • A feed of orders as they are placed

  • Where in the world your shoppers are browsing from

See analytics

AI native

Set up the whole drop with one request

Planning a drop used to take an evening of clicking through products, discounts and email. Tell the Tanqory assistant what you are launching and when. It schedules the collection, sets the discount window, writes the launch email and books its send time, and acts only after you confirm. Writing the email and the product copy uses no AI credits.

  • Schedules collections, discounts and email sends after you confirm

  • Writes the product copy, the launch email and the pop-up

  • Turns a sentence into an automation for after the drop

See the AI assistant

Questions about drops and flash sales on Tanqory

Straight answers on scheduling, bots, stock and cost.

Do I need an app to run a product drop?

No. Scheduled collections, discount windows, buyer limits, scheduled emails, pop-ups, back-in-stock alerts and automations are all part of Tanqory, in the same admin as your products and orders.

Can a collection go live at an exact time?

Yes. Set a publish date and time on the collection. Tanqory checks every minute and publishes it within a minute of that time, on the sales channels you chose.

How do I stop bots from buying the whole run?

Checkout asks for a Cloudflare Turnstile human check before payment and before the order completes, and each check works only once. Add a cap on items per order, a maximum per variant and a launch discount limited to one use per customer.

What happens to a pair that sits in someone's checkout?

Stock is held for that checkout while the buyer pays, so it cannot be sold to someone else at the same time. If the checkout is not completed, the hold is released back to stock.

Can the store undo the drop when it ends?

Yes. The discount ends at its end time and the pop-up at its end date. A scheduled automation can unpublish products, move them out of a collection, set stock or switch off a discount.

Can I see sales while the drop is running?

Yes. Live view shows shoppers online, the pages they are on and each order as it is placed, and your reports cover the drop afterwards.

What does it cost?

Everything on this page is part of every Tanqory plan. Tanqory adds a 0% transaction fee on every sale, and you pay only your payment provider's own rate.

Plan your next drop in one sitting

Schedule the collection, the discount and the email, set your limits, and let the store open the drop on time while you watch it sell.

  • 0% transaction fee on every plan, with any payment provider you connect
  • No cap on products or orders, on every plan
  • Everyday AI work, like writing the launch email, uses no credits

3 days free before your first charge.

A small shop front at dusk with warm light in the window, shelves of books and framed prints inside, and a black bicycle parked by the door