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Health and wellness ecommerce

Shoppers describe it. Your shelf answers.

Teas, powders, balms, oils and gear in one AI-native store. The AI builds the store from one description and drafts every product page, shoppers search in their own words, refills run on subscription, and every plan has a 0% transaction fee.

A maker blends loose chamomile and rooibos tea into a glass bowl in a bright studio, kraft pouches beside her.

Evening chamomile blend

80 g pouch
$14.00
Every 30 days
One time
Transaction fee
$0.00

What wellness stores sell

One store for the whole shelf

Each product keeps its own sizes, formats and stock, and each one can sell once or on repeat.

Example products from Alder & Fern, a sample store. See everything a store includes

AI native

The desk work a small wellness brand hands to AI

Writing, setup and admin chores go to the AI, so two people run the store a bigger team would. Chatting with the assistant and letting it write and act uses no AI credits.

Product pages in your own words

Give it what the product is: ingredients, size and how to brew. It drafts the page in your voice and you edit before you publish.

Draft: Evening chamomile blend

IngredientsChamomile flowers, lemon balm, rooibos
Written
Size80 g pouch, about 30 cups
Written
How to brew3 g, 95 °C, 5 minutes
Written
AI credits used
$0.00

An assistant that acts, with your OK

Ask it to change an order, a price or a subscription. It prepares the change and waits for your confirmation.

You asked: move Maya's tea refill to 200 g

SubscriptionEvening chamomile blend, every 30 days
Found
New size200 g pouch
Ready
Your confirmation
Confirmed

A store from one description

Describe the brand in a sentence and get the theme, the pages and the first product drafts, ready to edit.

Small-batch teas and body care, calm and plain

Brand
Alder & Fern
Theme
Calm, plain
Pages
Home, Shop, About, FAQ
Products drafted
6

Product photos, made clean

Turn a phone photo on the counter into a clean product shot, and make the next one in the same light.

Unscented shea balm

Background
Cleaned
Shadow
Kept
Ready for
Store, feeds
See what the AI does
A packer places an amber bottle and a tea pouch into a mailer box at a wooden counter.

Renewals this week, Alder & Fern

Maya R.Evening chamomile blend, $14.00
Paid
Tom K.Stone-ground matcha, $24.00
Label printed
Lena P.Unscented shea balm, $16.00
In transit
Aiko S.Magnesium citrate powder, $22.00
Renews Thu
Monthly renewals
$2,416.00

Subscriptions and delivery

Refills, parcels and pickups from one list

A customer picks how often. Every renewal lands as an order next to every other sale, then goes out with a label or by local delivery.

  • Subscriptions, pre-orders, discounts and gift cards are in the plan

  • Shipping rates and labels through Easyship and DHL

  • Parcel tracking through 17TRACK, local delivery for nearby orders

  • Order emails through SendGrid, texts through Vonage or Infobip

See subscriptions

Sell where customers look

From the feed, the search box and AI answers

One catalog feeds every channel, so a price or a stock count changes once. Product feeds go to ChatGPT, Google, Meta and TikTok from one settings page, and AI shopping agents can find and buy from the store.

  • Facebook, Instagram, TikTok and Pinterest from one admin

  • Product feeds to ChatGPT, Google Merchant Center, Meta and TikTok

  • AI shopping agents can browse and buy from your store

See sales channels

Orders by where the customer came from, Alder & Fern, one example month

Your store54%
184
Facebook and Instagram21%
72
TikTok12%
41
Google8%
29
Found in ChatGPT5%
17
Transaction fee on all of them
$0.00

Pricing

Every plan, with no fee on your sales

Connect the payment provider you already use and pay its own rate. We add a 0% transaction fee on every plan.

$19 /month
  • Subscriptions
  • Meaning search
  • 50,000 AI credits
  • 0% fee

Starter

For your first storeStart on Starter

$49 /month
  • Subscriptions
  • Meaning search
  • 150,000 AI credits
  • 0% fee

Growth

For a growing shop and a small teamStart on GrowthOur pick

$149 /month
  • Subscriptions
  • Meaning search
  • 500,000 AI credits
  • 0% fee

Business

For wholesale and larger teamsStart on Business

$399 /month
  • Subscriptions
  • Meaning search
  • 1,000,000 AI credits
  • 0% fee

Scale

For custom builds and high volumeStart on Scale

Connect your own account, pay its own rate:
  • Stripe
  • PayPal
  • Braintree
Compare plans

Questions wellness sellers ask

A shop owner counts tins on oak shelves of amber bottles and tea jars, a tablet in his hand.

What kinds of wellness products can I sell?

Teas and herbals, powders, balms and body care, oils and diffusers, yoga and movement gear, and gift sets. Each product keeps its own variants, such as weight, size or scent, with its own price and stock. What your labels and product pages say, and the rules where you sell, stay your responsibility.

How do subscriptions work?

Subscriptions are built into the plan, with no extra app. Offer a product on a repeat delivery, and each renewal arrives as an order in the same admin as every other sale, ready for a label or local delivery.

Will shoppers find products when they describe them?

Yes. Store search understands meaning, so a shopper who types "caffeine free tea for the evening" finds the chamomile blend even when those words are not in its title. It is part of every plan at no extra cost.

Which payment providers can I connect?

Stripe, PayPal and Braintree. You connect your own account and pay the provider's own rate, which we never mark up. Tanqory adds a 0% transaction fee on every plan.

How do I ship orders?

Get rates and print labels through Easyship and DHL, send tracking through 17TRACK, and offer local delivery for nearby customers, all from the orders list.

Does the AI cost extra?

Every plan includes monthly AI credits, and you can top up with credit packs. Everyday AI work uses no credits at all: chatting with the assistant, letting it act in the admin, and writing product copy, emails and policies.

Alder & Fern, Example store, one month

Refills renewed
127
Refill sales
$2,416.00
Transaction fee
$0.00

Put your shelf where shoppers ask

Describe what you sell. The store, the product pages and the search are ready, with a 0% transaction fee.